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18(a) Describe the mission/purpose of your proposed gTLD

gTLDFull Legal NameE-mail suffixDetail
.كومVeriSign Sarlverisign.comView
1 MISSION AND PURPOSE OF PROPOSED GTLD
The primary mission of the ARABIC_TRANSLITERATION_OF_.COM gTLD is to improve the user
experience by offering a fully internationalized domain name (IDN) that includes a transliteration of .com.
This gTLD is intended to serve users whose primary language is based in Arabic script. For the first time
in the history of the Domain Name System (DNS), internationalized generic top-level domains (gTLDs)
create the capability for speakers of non-Latin-based languages to access the DNS entirely in their native
script. Offering ARABIC_TRANSLITERATION_OF_.COM represents a critical step toward implementing
that functionality. Verisign’s vision is to improve usability of domain names for users of major scripts
around the world. Registrants and Internet users will be able to use their native script, if desired, to take
advantage of their domain name’s functionality, ubiquity, and stability.
gTLDFull Legal NameE-mail suffixDetail
.コムVeriSign Sarlverisign.comView
1 MISSION AND PURPOSE OF PROPOSED GTLD

The primary mission of the JAPANESE_TRANSLITERATION_OF_.COM gTLD is to improve the user
experience by offering a fully internationalized domain name (IDN) that includes a transliteration of .com.
This gTLD is intended to serve users whose primary language is Japanese, which uses the Katakana
script. For the first time in the history of the Domain Name System (DNS), internationalized generic top-
level domains (gTLDs) create the capability for speakers of non-Latin-based languages to access the
DNS entirely in their native script. Offering JAPANESE_TRANSLITERATION_OF_.COM represents a
critical step toward implementing that functionality. Verisign’s vision is to improve usability of domain
names for users of major scripts around the world. Registrants and Internet users will be able to use their
native script, if desired, to take advantage of their domain name’s functionality, ubiquity, and stability.