| gTLD | Full Legal Name | E-mail suffix | Detail | | .art | Baxter Tigers, LLC | donuts.co | View |
Q18A CHAR: 7985
ABOUT DONUTS
Donuts Inc. is the parent applicant for this and multiple other TLDs. The company intends to increase competition and consumer choice at the top level. It will operate these carefully selected TLDs safely and securely in a shared resources business model. To achieve its objectives, Donuts has recruited seasoned executive management with proven track records of excellence in the industry. In addition to this business and operational experience, the Donuts team also has contributed broadly to industry policymaking and regulation, successfully launched TLDs, built industry-leading companies from the ground up, and brought innovation, value and choice to the domain name marketplace.
DONUTS’ PLACE WITHIN ICANN’S MISSION
ICANN and the new TLD program share the following purposes:
1. to make sure that the Internet remains as safe, stable and secure as possible, while
2. helping to ensure there is a vibrant competitive marketplace to efficiently bring the benefits of the namespace to registrants and users alike.
ICANN harnesses the power of private enterprise to bring forth these public benefits. While pursuing its interests, Donuts helps ICANN accomplish its objectives by:
1. Significantly widening competition and choice in Internet identities with hundreds of new top-level domain choices;
2. Providing innovative, robust, and easy-to-use new services, names and tools for users, registrants, registrars, and registries while at the same time safeguarding the rights of others;
3. Designing, launching, and securely operating carefully selected TLDs in multiple languages and character sets; and
4. Providing a financially robust corporate umbrella under which its new TLDs will be protected and can thrive.
ABOUT DONUTS’ RESOURCES
Donuts’ financial resources are extensive. The company has raised more than US$100 million from a number of capital sources including multiple multi-billion dollar venture capital and private equity funds, a top-tier bank, and other well-capitalized investors. Should circumstances warrant, Donuts is prepared to raise additional funding from current or new investors. Donuts also has in place pre-funded, Continued Operations Instruments to protect future registrants. These resource commitments mean Donuts has the capability and intent to launch, expand and operate its TLDs in a secure manner, and to properly protect Internet users and rights-holders from potential abuse.
Donuts firmly believes a capable and skilled organization will operate multiple TLDs and benefit Internet users by:
1. Providing the operational and financial stability necessary for TLDs of all sizes, but particularly for those with smaller volume (which are more likely to succeed within a shared resources and shared services model);
2. Competing more powerfully against incumbent gTLDs; and
3. More thoroughly and uniformly executing consumer and rights holder protections.
THIS TLD
This TLD is attractive and useful to end-users as it better facilitates search, self-expression, information sharing and the provision of legitimate goods and services. Along with the other TLDs in the Donuts family, this TLD will provide Internet users with opportunities for online identities and expression that do not currently exist. In doing so, the TLD will introduce significant consumer choice and competition to the Internet namespace – the very purpose of ICANN’s new TLD program.
This TLD is a generic term and its second level names will be attractive to a variety of Internet users. Making this TLD available to a broad audience of registrants is consistent with the competition goals of the New TLD expansion program, and consistent with ICANN’s objective of maximizing Internet participation. Donuts believes in an open Internet and, accordingly, we will encourage inclusiveness in the registration policies for this TLD. In order to avoid harm to legitimate registrants, Donuts will not artificially deny access, on the basis of identity alone (without legal cause), to a TLD that represents a generic form of activity and expression.
DONUTS’ APPROACH TO PROTECTIONS
No entity, or group of entities, has exclusive rights to own or register second level names in this TLD. There are superior ways to minimize the potential abuse of second level names, and in this application Donuts will describe and commit to an extensive array of protections against abuse, including protections against the abuse of trademark rights.
We recognize some applicants seek to address harms by constraining access to the registration of second level names. However, we believe attempts to limit abuse by limiting registrant eligibility is unnecessarily restrictive and harms users by denying access to many legitimate registrants. Restrictions on second level domain eligibility would prevent law-abiding individuals and organizations from participating in a space to which they are legitimately connected, and would inhibit the sort of positive innovation we intend to see in this TLD. As detailed throughout this application, we have struck the correct balance between consumer and business safety, and open access to second level names.
By applying our array of protection mechanisms, Donuts will make this TLD a place for Internet users that is far safer than existing TLDs. Donuts will strive to operate this TLD with fewer incidences of fraud and abuse than occur in incumbent TLDs. In addition, Donuts commits to work toward a downward trend in such incidents.
OUR PROTECTIONS
Donuts has consulted with and evaluated the ideas of international law enforcement, consumer privacy advocacy organizations, intellectual property interests and other Internet industry groups to create a set of protections that far exceed those in existing TLDs, and bring to the Internet namespace nearly two dozen new rights and protection mechanisms to raise user safety and protection to a new level.
These include eight, innovative and forceful mechanisms and resources that far exceed the already powerful protections in the applicant guidebook. These are:
1. Periodic audit of WhoIs data for accuracy;
2. Remediation of inaccurate Whois data, including takedown, if warranted;
3. A new Domain Protected Marks List (DPML) product for trademark protection;
4. A new Claims Plus product for trademark protection;
5. Terms of use that prohibit illegal or abusive activity;
6. Limitations on domain proxy and privacy service;
7. Published policies and procedures that define abusive activity; and
8. Proper resourcing for all of the functions above.
They also include fourteen new measures that were developed specifically by ICANN for the new TLD process. These are:
1. Controls to ensure proper access to domain management functions;
2. 24⁄7⁄365 abuse point of contact at registry;
3. Procedures for handling complaints of illegal or abusive activity, including remediation and takedown processes;
4. Thick WhoIs;
5. Use of the Trademark Clearinghouse;
6. A Sunrise process;
7. A Trademark Claims process;
8. Adherence to the Uniform Rapid Suspension system;
9. Adherence to the Uniform Domain Name Dispute Resolution Policy;
10. Adherence to the Post Delegation Dispute Resolution Policy;
11. Detailed security policies and procedures;
12. Strong security controls for access, threat analysis and audit;
13. Implementation DNSSEC; and
14. Measures for the prevention of orphan glue records.
DONUTS’ INTENTION FOR THIS TLD
As a senior government authority has recently said, “a successful applicant is entrusted with operating a critical piece of global Internet infrastructure.” Donuts’ plan and intent is for this TLD to serve the international community by bringing new users online through opportunities for economic growth, increased productivity, the exchange of ideas and information and greater self-expression.
| gTLD | Full Legal Name | E-mail suffix | Detail | | .health | DotHealth, LLC | gmail.com | View |
“Health” is the general condition of the body or mind with reference to soundness and vigor. As a global society, health is a measure of soundness of body, mind or being. Health can mean freedom from disease or ailment. Virtually everywhere in the world, and across many stakeholder segments, health is a major contributor to the economy and serves as a leading and influential indicator for measuring any one country or territory’s economic and societal strengths and weaknesses against others. Throughout the world, people rate health one of their highest priorities and concerns. Whether these are mental, physical, economic or social, these concerns are commonly linked to education and literacy, food and nutrition, fitness and exercise, medicines and therapies, environment and nature, technology and innovation, insurance and employment, for professional research and others.
For over two decades, the Internet has empowered consumers to make informed health choices and decisions. Although major disparities in access to the Internet still exist in many areas of the developing world, over 14% of the global population uses the Internet at least weekly to find health information, and 20% of people regularly use online or mobile tools for managing or tracking their health (2011 Edelman Health Barometer). More than half of online health-related searches are aimed at acquiring knowledge, answers or information about specific diseases, conditions, medical treatments or procedures in support of a “self-diagnosis,” or on behalf of others.
Physicians and healthcare professionals are also increasingly using the Internet for professional purposes. A Google 2009 Study revealed that in the U.S., 86% of physicians use Internet to access health information, 65% of primary care doctors search the Web more than once a day for professional purposes, 92% said they accessed it from their office, 21% said they did so with a patient in the examination room, and that 59% reported doing so from a mobile device. Manhattan Research reported in 2011 that 64% of European physicians prefer online sources versus traditional sources to obtain information about pharmaceutical products. In 2010, Frost & Sullivan reported that 75% health care professionals surveyed use social media for business purposes.
The Internet is playing an increasingly important role in strengthening healthcare systems, enabling connectivity between healthcare professionals, institutions and patients. In addition to empowering patients, the Internet is helping to reduce healthcare costs, such as unnecessary hospital emergency room visits. In Great Britain, for example, the National Health Service (NHS) uses the Internet to reduce the burden on general practitioners for common ailments – 60% of the more than 350,000 web inquiries every month are completed within the service and donʹt require any further attention.
Despite its major benefits and continued adoption, the Internet has also introduced a number of risks and challenges, often as a result of increasingly accessible access to misleading or fraudulent health information. For consumers, the consequences of taking action on inaccurate, false or misleading health information online can be quite serious, given its potential to cause harm, illness, injury and even loss of life.
Throughout the world, consumers consider academic medical centers and medical associations⁄societies as their most trusted sources of information (Source: Deloitte 2011 Global Consumer Health Study). Despite the increasingly availability of these online sources, currently, it is often difficult for online health consumers to easily distinguish safe and reliable information from inaccurate or fraudulent counterparts. According to the 2010 Bupa Health Pulse Study, very few consumers verify that the source of the data they find is credible. Even when the information “appears” to be credible, more often than not it cannot be trusted and poses significant threats and dangers to online health consumers. Scammers, for example increasingly abuse health-related domain names and keywords to lead online health seekers to counterfeit or dangerous sources, which also pose risks to rightsholders in the health supply chain.
At DotHealth, LLC, in recognition of these opportunities, challenges and risks, our mission is to establish .health as a safe, trustworthy and secure top-level domain for global health stakeholders. Our goals and objectives are to establish .health as the preferred online namespace for the trusted communication, dissemination, exchange and fulfillment of health-related information and resources. In support of the safety and protection of online health consumers and rightsholders, DotHealth has identified a series of policies, safeguards and standard operating procedures for the .health gTLD that collectively comprise our proposed registry services and procedural framework. This framework will be operated in enterprise collaboration with Neustar, Inc., the world’s leading provider of essential clearinghouse services to the global communications and Internet industry.
DotHealth will leverage Neustar’s unparalleled technical infrastructure and experience in operating the global registries for numerous top level domains, as well as its malicious monitoring service levels as further described throughout this application submission. We have also executed an exclusive agreement with LegitScript to provide enterprise fraud and abuse monitoring and intelligence services for the .health gTLD. LegitScript’s continued cooperation with leading U.S. and international industry organizations, including the National Association of Boards of Pharmacy, The International Pharmaceutical Federation, the US Food and Drug Administration, and the International Medical Product Anti-Counterfeiting Task Force will play an important role in the creation and ongoing enforcement of DotHealth policies and standards for registrant compliance. LegitScript’s is the healthcare industry’s leading provider of online fraud intelligence and monitoring services, and works with several of the world’s most successful and recognized major e-commerce channels and search engines including Google, Amazon, Yahoo, and Microsoft. Additionally, LegitScript increasingly cooperates with major domain name registrars throughout the world, which will help DotHealth to execute on its goals and objectives for the .health TLD.
DotHealth’s proposed policies and registry services have been developed with consensus and affirmations of support from numerous global and regional health sciences industry organizations including the National Association of Boards of Pharmacy (NABP), The Inter-American College of Physicians and Services (ICPS), The Association of Black Cardiologists and the World Federation of Chiropractic. Our continued cooperation these organizations and others will play an important and influential role in advocating and promoting widespread adoption and the meaningful uses of .health domain names.
As the ICANN new gTLD program is expected to result in the potential introduction of hundreds of new “vertically” oriented namespaces representing brands, special interest groups, geographies and others, we believe the .health gTLD provides for a meaningful opportunity to structure and distinguish a world of online health information and resources that all health stakeholders can trust.