18(c) What operating rules will you adopt to eliminate or minimize social costs?

Prototypical answer:

gTLDFull Legal NameE-mail suffixDetail
.ART.ART REGISTRY INC.afilias.infoView

ART Registry Inc., supported by Afilias, the back-end provider of registry services, has adopted the above-mentioned and other policies to ensure fair and equitable access and cost structures to the Internet community, including:
no new burdens placed on the Internet community to resolve name disputes
utilization of standard registration practices and policies (as detailed in responses to questions 27, 28, 29)
protection of trademarks at launch and on-going operations (as detailed in the response to question 29)
fair and reasonable wholesale prices
fair and equitable treatment of registrars

As per the ICANN Registry Agreement, we will use only ICANN-accredited registrars, and will provide non-discriminatory access to registry services to those registrars.

This follows our founding principle that .ART should be made easily accessible to as wide a community as possible, including people in developing countries who may not be experienced in registering domain names.

Pricing Policies and Commitments

Pricing for domain names at General Availability will be $50 per domain year for the first year. Applicant reserves the right to reduce this pricing for promotional purposes in a manner available to all accredited registrars. Registry Operator reserves the right to work with ICANN to initiate an increase in the wholesale price of domains if required. Registry Operator will provide reasonable notice to the registrars of any approved price increase.

The domain name pricing is determined with an idea to boot strap operations in the first years.

Part of operational surplus would be used for funding of artists and art projects through grants that would be made available to international network of art institution where .ART registrants can apply.

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