22 Describe proposed measures for protection of geographic names at the second and other levels in the applied-for gTLD

Prototypical answer:

The Applicant will initially reserve country names from use in the second and other levels of the TLD, and other such names designated by ICANN. The system will be operated as a Specification 9 exempt system, and the Applicant may, over time, utilize the reserved country names in the second and other country levels in order to organize content within the domain in a meaningful way. However, before the Applicant begins using such initially reserved country names, Applicant will provide a window during which governments, ICANN, public authorities or IGOs may submit a demand to block names with national or geographic significance at the second level of the TLD at no cost to the blocking authority. In the event of such occurrence, Applicant will at all times comply with all ICANN mandates and shall establish a notice mechanism and blocking procedure to effectuate such action.

In addition, after the blocking period has concluded, a contact will be delegated and information posted to enable governments, public authorities, or IGOs to challenge abuses of names with national or geographic significance at the second level of the TLD during the operation of the TLD. Challenges will be reviewed on their merits and resolved in a way that demonstrates that the Applicant respects sensitivities regarding terms with national, cultural, geographic and religious significance while enabling Applicant to provide content to users in a logical and organized fashion.

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