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29 Rights Protection Mechanisms

gTLDFull Legal NameE-mail suffixDetail
.greeGREE, Inc.gmoregistry.comView
Gree, Inc. is committed to implementing and adhering to any rights protection mechanisms that may be mandated from time to time by ICANN, as required by Specification 7 of the New gTLD Agreement.

In order to minimize abusive activities and protect the legal rights of others, the registry will adopt the following policies and practices:

- Pre-Verification of Registration Eligibility
- Sunrise Registration Process
- Trademark Claims Service
- Uniform Rapid Suspension (URS) System
- Uniform Domain Name Dispute Resolution Policy (UDRP)
- Abusive Use Policy

Pre-Verification of Registration Eligibility
All domain names and associated contact details are verified at registration time. Should there be any material changes to the verified information at any time, the registrant or administrative contact must notify the registry of the change. Failure to comply with the policies may result in the suspension, cancellation or transfer of any registration or transaction, as well as the placement of lock, hold or similar statuses on existing domain names. For details on the pre-verification of registration eligibility, please refer to Question 18.


Sunrise Registration Process
Before any registration of .gree domain name registration processing starts, Sunrise registration process using the Trademark Clearinghouse required by ICANN will be available for trademark holders.

The registry will establish and publish a set of Sunrise Eligibility Requirements (SERs) and adopt a Sunrise Dispute Resolution Policy (SDRP). SERs and SDRP will be applicable to all .gree domain names registered during the Sunrise Registration and all .gree TLD registrars and registrants must agree to abide by the SERs and SDRP

Sunrise Eligibility Requirements
In accordance with the section entitled “Trademark Clearinghouse” of the Application Guidebook (January 11, 2012 version), .gree SER will at least include
- Acceptable marks:
 nationally or regionally registered and for which proof of use (which may be a declaration and a single specimen of current use) was submitted to, and validated by, the Trademark Clearinghouse;
 that have been court-validated; or
 that are specifically protected by a statute or treaty currently in effect and that was in effect on or before 26 June, 2008
- representation that all provided information is true and correct;
- provision of data sufficient to document rights in the trademark; and
- the registrant of the domain name must be the owner of a corresponding registered mark in the Trademark Clearinghouse.

Acceptable Domain Name Strings during the Sunrise Registration Process
The domain name strings applied for during the Sunrise registration process must be exactly identical to the applicant’s trademark and be in the Trademark Clearinghouse database. Exceptions (i.e. for trademarks that contain special characters, spaces, punctuations, images, the word gree, etc.) will be developed by the registry before the registration phase opens.

Other Rules for Sunrise Registration Process
- The Sunrise Registration Process will be run for at least 30 days which is the period required by ICANN. However, the registry may run the process longer at its own discretion.
- During the Sunrise Registration Process, a domain name can be registered for 2-10 years.
- Multiple validated applications for the same domain name will be resolved on a first-come-first-served basis.
- Deletion, renewal, and transfer of a Sunrise domain name will be prohibited for 60 calendar days after the domain name is successfully registered.

Sunrise Dispute Resolution Policy
As required by ICANN, proposed .gree SDRP will allow challenges based on at least the following four grounds:
- at the time the challenged domain name was registered, the registrant did not hold a trademark registration of national effect (or regional effect) or the trademark had not been court-validated or protected by statute or treaty;
- the domain name is not identical to the mark on which the registrant based its Sunrise registration;
- the trademark registration on which the registrant based its Sunrise registration is not of national effect (or regional effect) or the trademark had not been court-validated or protected by statute or treaty; or
- the trademark registration on which the domain name registrant based its Sunrise registration was not issued on or before the effective date of the Registry Agreement and was not applied for on or before ICANN announced the applications received.


Trademark Claims Service
As is required by ICANN, the registry is committed to implementing the Trademark Claims Service for marks in the Trademark Clearinghouse.

Please Note: Rules and procedures will be determined as soon as the Trademark Claims Service is finalized by ICANN.

The registry will run the process for at least 60 days after the general registration opens. However, the registry may revise the length of this period if ICANNN requirements are amended.

URS System
The registry is committed to adopting and abiding by the URS System for trademark owners who seek a rapid system to take down domain names which infringe on their rights. All .gree TLD registrars and registrants must agree to abide by the URS System.

UDRP
In addition to the URS System, UDRP will be applicable to all .gree domain name registrations and all .gree registrars and registrants must agree to be bound by UDRP.

Abusive Use Policy
In addition to the policies and practices described in this section, the registry sets forth the Abusive Use Policy to minimize abusive activities. Not all abusive activities necessarily affect rights but some abusive activities do affect the rights when the activities are in conjunction with abusive registrations. A description of the policy and takedown procedures is provided in Question 28.


Resourcing Plans
The implementation and operation of this aspect of registry operations involve the following roles:
● Technical Manager
● Network Engineer
● Applications Engineer
● System Architect
● System Administration
● Security Officer
● Technical Support
● Registry Administrators
● Trademark Protection Officer
● QA and Process Manager

The attached table, “resource_fte.png”, outlines the overall FTE equivalent resources available to GMO Registry for the initial implementation and ongoing operations of the registry, of which the implementation and maintenance of rights protection measures is a subset.

Initial Implementation
Initial implementation of this aspect of registry operations refers to:
 Implementation of SRS rules relating to the rights protection mechanisms
 planning and coordination of the launch activities to ensure proper rights protection
 coordinating with the trademark clearinghouse and dispute providers to support the rights protection mechanisms described above

During this phase, all roles listed above are involved in the planning and implementation of their respective systems in support of this component.

Ongoing Maintenance
The ongoing maintenance of rights protection measures involves:
● handling registrar enquiries about rights protection policies
● implementing URS notices and decisions
● operating rights protection services outlined above, including sunrise and trademark claims services

The follow roles are actively involved in this phase of the operations:
● Technical Manager
● Technical Support
● Registry Administrator
● Trademark Protection Officer
● QA and Process Manager
gTLDFull Legal NameE-mail suffixDetail
.SHOPGMO Registry, Inc.gmoregistry.comView
GMO Registry, Inc. (the Applicant) is committed to implementing and adhering to any rights protection mechanisms that may be mandated from time to time by ICANN, as required by Specification 7 of the New gTLD Agreement.

In order to minimize abusive activities and protect the legal rights of others, the registry will adopt the following policies and practices:

- Sunrise Registration Process
- Trademark Claims Service
- Uniform Rapid Suspension (URS) System
- Uniform Domain Name Dispute Resolution Policy (UDRP)
- Abusive Use Policy
- Website Best Practices Information Page


SUNRISE REGISTRATION PROCESS
Before any registration of .SHOP domain name registration processing starts, Sunrise registration process using the Trademark Clearinghouse required by ICANN will be available for trademark holders.

The Applicant will establish and publish a set of Sunrise Eligibility Requirements (SERs) and adopt a Sunrise Dispute Resolution Policy (SDRP). SERs and SDRP will be applicable to all .SHOP domain names registered during the Sunrise Registration and all .SHOP TLD registrars and registrants must agree to abide by the SERs and SDRP

SUNRISE ELIGIBILITY REQUIREMENTS
In accordance with the section entitled “Trademark Clearinghouse” of the Application Guidebook (January 11, 2012 version),” .SHOP SER will at least include
- Acceptable marks:
 nationally or regionally registered and for which proof of use (which may be a declaration and a single specimen of current use) was submitted to, and validated by, the Trademark Clearinghouse;
 that have been court-validated; or
 that are specifically protected by a statute or treaty currently in effect and that was in effect on or before 26 June, 2008
- representation that all provided information is true and correct;
- provision of data sufficient to document rights in the trademark; and
- the registrant of the domain name must be the owner of a corresponding registered mark in the Trademark Clearinghouse.

ACCEPTABLE DOMAIN NAME STRINGS DURING THE SUNRISE REGISTRATION PROCESS
The domain name strings applied for during the Sunrise registration process must be exactly identical to the applicant’s trademark and be in the Trademark Clearinghouse database. Exceptions (i.e. for trademarks that contain special characters, spaces, punctuations, images, the word “shop⁄shops”, etc.) will be developed by the registry before the registration phase opens.

OTHER RULES FOR SUNRISE REGISTRATION PROCESS
- The Sunrise Registration Process will be run for at least 30 days which is the period required by ICANN. However, the Applicant may run the process longer at its own discretion.
- During the Sunrise Registration Process, a domain name can be registered for 2-10 years.
- Multiple validated applications for the same domain name will be resolved by auction basis.
- Deletion, renewal, and transfer of a Sunrise domain name will be prohibited for 60 calendar days after the domain name is successfully registered.

SUNRISE DISPUTE RESOLUTION POLICY
As required by ICANN, proposed .SHOP SDRP will allow challenges based on at least the following four grounds:
- at the time the challenged domain name was registered, the registrant did not hold a trademark registration of national effect (or regional effect) or the trademark had not been court-validated or protected by statute or treaty;
- the domain name is not identical to the mark on which the registrant based its Sunrise registration;
- the trademark registration on which the registrant based its Sunrise registration is not of national effect (or regional effect) or the trademark had not been court-validated or protected by statute or treaty; or
- the trademark registration on which the domain name registrant based its Sunrise registration was not issued on or before the effective date of the Registry Agreement and was not applied for on or before ICANN announced the applications received.

TRADEMARK CLAIMS SERVICE
As is required by ICANN, the registry is committed to implementing the Trademark Claims Service for marks in the Trademark Clearinghouse.

Please Note: Rules and procedures will be determined as soon as the Trademark Claims Service is finalized by ICANN.

The Applicant will run the process for at least 60 days after the general registration opens. However, the registry may revise the length of this period if ICANNN requirements are amended.

URS SYSTEM
The registry is committed to adopting and abiding by the URS System for trademark owners who seek a rapid system to take down domain names which infringe on their rights. All .SHOP TLD registrars and registrants must agree to abide by the URS System.

UDRP
In addition to the URS System, UDRP will be applicable to all .SHOP domain name registrations and all .SHOP registrars and registrants must agree to be bound by UDRP.

ABUSIVE USE POLICY
In addition to the policies and practices described in this section, the Applicant sets forth the Abusive Use Policy to minimize abusive activities. Not all abusive activities necessarily affect rights but some abusive activities do affect the rights when the activities are in conjunction with abusive registrations. A description of the policy and takedown procedure is provided in Question 28.

WEBSITE BEST PRACTICES INFORMATION PAGE
In order to ensure a high quality .SHOP namespace, the Applicant believes that it is important to mitigate abusive activities on websites.

In addition to the mitigation mechanism described above, the Applicant will publish an information page on its website. The information page will include a list of prohibited activities under the TLD as well as best practices for web contents. The Applicant believes that the information page will help registrants understand the purpose of the TLD, clearly publicize usage restrictions of the TLD, and help mitigate abusive activities.

RESOURCING PLANS
The implementation and operation of this aspect of registry operations involve the following roles:
● Technical Manager
● Network Engineer
● Applications Engineer
● System Architect
● System Administration
● Security Officer
● Technical Support
● Registry Administrators
● Trademark Protection Officer
● QA and Process Manager

Please refer to Question 31 for the overall FTE equivalent resources available to GMO Registry during the initial implementation and ongoing operations of the registry, of which the implementation and maintenance of rights protection measures is a subset.

INITIAL IMPLEMENTATION
Initial implementation of this aspect of registry operations refers to:
 Implementation of SRS rules relating to the rights protection mechanisms
 planning and coordination of the launch activities to ensure proper rights protection
 coordinating with the trademark clearinghouse and dispute providers to support the rights protection mechanisms described above

During this phase, all roles listed above are involved in the planning and implementation of their respective systems in support of this component.

ONGOING MAINTENANCE
The ongoing maintenance of rights protection measures involves:
● handling registrar enquiries about rights protection policies
● implementing URS notices and decisions
● operating rights protection services outlined above, including sunrise and trademark claims services

The follow roles are actively involved in this phase of the operations:
● Technical Manager
● Technical Support
● Registry Administrator
● Trademark Protection Officer
● QA and Process Manager